EHG About us


Elegance Hospitality is a group of hotels which has been very popular among tourist community. Founded in early 2000s, we have developed from our first hotel in Hanoi to the current chain of 6 boutique hotels in Hanoi Old Quarter and 1 outstanding resort in Hoi An Town. Our distinctive collection of properties will redefine the very concept of boutique and luxury hospitality. 

As we strive to be a renowned brand in hospitality, we commit to nurturing and developing our people to be the best in the industry. In addition to the emphasis on creating a desired workplace environment, we put our trust on giving back to society and sharing our success with the community. At Elegance Hospitality Group, our success is not appraised by the number of hotels under our chain, but by the number of lives we touch and inspire along the way.

You can define us by the following key elements:

Elaborateness: Attention to details while hosting your stay is always our priority
Luxury: Every single visit to our hotel will be treated with best facilities and amenities 
Experience: We ensure you the fresh and interesting experience
Generosity: EHG always shows great attitude toward your generosity.    
Amiability: EHG ensures that all honorable guests will receive the gentle treat yet with best possible care 
Navigation: Our mission is to guide you to the true beauty of Vietnam
Courtesy: EHG ensures to conduct the highest level of politeness while serving you
Enthusiasm: EHG team always works hard to ensure the second to none service to every single guest. 

Look forward to hosting your stay at our EHG !


Do Van Dan (Mr.)

Elegance Hospitality Group
The Elegance Hospitality Group (EHG) has come a long way since the original members’ humble beginnings running a 10 room mini hotel in Hanoi’s Old Quarter.

The story of how we arose is inspirational. Founding owner and group Chairman Do Van Dan, and his team, dreamt of building a highly professional boutique hotel group founded on superb customer service. Through hard work, knowing how to take risks, natural instinct and a sheer love of creating wonderful luxurious memories everyone’s expectations were exceeded.

Dan, born into a poor working class family in a Hanoi suburb, was financially unable to pursue his dream of becoming an architect. He instead went to teacher training college, funding his studies by doing many part time jobs including computer engineer, mini-hotel night receptionist and even a pesticide seller. Fate intervened when he got a receptionist job in a 4-star hotel. The next few years gave invaluable insight into hotel management, HR, guests’ expectations and customer service. A plan formed in his mind.

Taking the plunge at the end of the 1990s he invested all his savings into a small 10 room mini hotel in Hanoi’s Old Quarter. He ran this with four staff (some are still with him today). At the time, Hanoi’s Old Quarter hotel industry was a competitive “jungle” where quality and customer service were not priorities for most hoteliers. Many just wanted to make money by any means possible. 

Dan rose above this. Good customer service and high standards would define and differentiate his business. Right from the start and still now the focus is on every single detail, caring for every guest and exceeding every expectation as the team of genuinely friendly professional staff follow the “guest comes first” vision. 

The early days were very challenging, made harder because of limited financial investment. Plus, this young team was trying hard to introduce a new concept into Hanoi’s competitive hotel market. Their passion, open-minded approach and an unfailing determination to succeed paid off. Working 24/7 EHG’s foundations were laid and the team set a new trend for Hanoi’s boutique hotel industry. 

In the first decade of 2000 the Elegance brand developed - the forerunner of today’s La Siesta. A series of new boutique hotels under the Elegance brand, most named after jewels, opened. Dan and his team were now serious players in Hanoi’s hotel market. 

In the 2nd decade the business went to the next level. They closed some older hotels to refocus investment on an expanded vision and the new La Siesta brand.  In 2013, the group’s first four-star resort-styled hotel opened in Hoi An, while in 2014 La Siesta was born – a brand with a higher level of service and more luxurious accommodation, restaurants, bars and spas. 

At the end of 2017 the group’s Hoi An property was relaunched as La Siesta Resort & Spa – the group’s first five-start standard resort with 2 pools, 2 restaurants and townhouse villa accommodation.

EHG’s portfolio diversified to include the Red Bean Restaurant brand and leading spa chain La Spa (with six branches), as well as four hip rooftop bars in Hanoi – the Twilight, Diamond, Lighthouse and Moonlight sky bars.

EHG’s goal is to consistently give every guest an outstanding personal service from the heart focusing on sophistication, luxury and great memories. Dedication, passion and hard work by this hotel family has made EHG one of today’s most respected boutique hotel groups in Vietnam. With a reputation for impeccable quality and a five-star ethos, we invite you to come and experience our unrivalled service.

Our journey continues and so will our story as we start our third decade.

Our core values reflect what is really important and matters to us as a company and group of individuals. They are the solid foundation and main principles of our company culture and this is what helps keep our brand special. We have a sincere and deep commitment to one another, to our guests and the communities within which we work and live.


To give personalized, warm and consistently exceptional service
To provide the highest quality services and products we possibly can. 
To challenge ourselves to innovate and refine. We create an environment which our guests and staff refer as their ‘home from home’

To value, respect and support each other
We believe that good service comes from a caring business. We provide high a level of care for our staff who are inspired and motivated. We build trust, respect, open and honest communication with one another

To create positive, memorable experiences for every guest
We work hard to exceed our customers' expectations. By delighting and satisfying our customers, we ensure the longevity of our business and secure employment for our team. Our service is personable, professional, friendly and competent. We listen to, and understand, what our guests want and need. We create memorable and distinctive experiences.

To care about and give back to our local communities
We recognize and appreciate our responsibility as active participants in our local communities. We believe in giving our time to community and service organizations. We also believe in doing what we can to protect the environment; all our staff are committed to taking part in environmental initiatives and Go Green campaigns. We support charitable organizations and maintain a strong CSR policy.

Finally we say a big thank you to all our guests, staff, and partners who support us and believe in our service. Collective contributions make a difference. We are not content to sit back but constantly challenge ourselves to increase our involvement with the global community. We welcome ideas and input from our customers, staff and suppliers.
The LA SIESTA portfolio of hotels and resorts is consistently one of the leading hotel brands, out of many hundreds, in Hanoi and Hoi An. Numerous global travel websites continually vote LA SIESTA hotels as the most favored properties in both cities.
Some of the major awards and acknowledgements EHG has received from international hotel reviews in Asia and worldwide include:

2020 TO COME...

In 2019, Hanoi La Siesta Hotel & Spa voted the most popular hotel on TripAdvisor 
- No. #1 Hotel in Vietnam
- No. #3 Hotel in Asia
- No. #10 Hotel in the world

In 2018, Hanoi La Siesta Hotel & Spa voted the most popular hotel on TripAdvisor 
- No. #1 Hotel in Vietnam
- No. #3 Hotel in Asia
- No. #4 Hotel in the world

In 2017, Hanoi La Siesta Hotel & Spa voted the most popular hotel on TripAdvisor 
- No. #1 Hotel in Vietnam
- No. #3 Hotel in Asia
- No. #8 Hotel in the world

In 2016, Hanoi La Siesta Hotel & Spa voted the most popular hotel on TripAdvisor
- No. #1 Hotel in Vietnam
- No. #3 Hotel in Asia
- No. #4 Hotel in the world

In 2019, Hanoi La Siesta Trendy Hotel & Spa voted the most popular hotel on TripAdvisor
- No. #4 Hotel in Vietnam

In 2018, Hanoi La Siesta Trendy Hotel & Spa voted the most popular hotel on TripAdvisor
- No. #2 Hotel in Vietnam
- No. #5 Hotel in Asia
- No. #10 Hotel in the world

In 2015, Hanoi La Siesta Diamond Hotel & Spa voted on TripAdvisor
- No. #4 Hotel in Vietnam
- No. #9 Hotel in Asia

La Siesta Hoi An Resort & Spa
The property continues to receive numerous awards from international organizations and is consistently ranked as one of the best hotels in Vietnam and Asia. Honors include:
- Agoda’s Gold Circle Award 2015
- Real Guest's Award 2015 from
- Insider Select 2015 chosen from Expedia
It is regarded as one of the world’s most favorite resorts o­ffering the best quality of service

All member hotels of the ELEGANCE HOSPITALITY GROUP have received the TripAdvisor Traveler's Choice Award over consecutive years since 2009.

In 2016, Channel NewsAsia (part of the Singaporean Mediacorp group) selected EHG as the sole representative from Vietnam’s entire hospitality industry. EHG featured in the channel’s ‘The Big Turnaround’ documentary, which was broadcast in 25 countries and territories.

Our properties have featured in local and foreign publications, including Travel & Leisure, CNN, The Australian, Travel Weekly Asia, Business Traveler USA, Escape, Luxury Travel Advisor, Luxury Lifestyle Magazine, TTG Asia, Travel Weekly, VnExpress, VietnamNet, Vietnam Economic Times, The Guide, Travellive, Timeout, Elle Magazine...

(*) Properties are neither no longer available nor under management of EHG.

Our people are our most important asset, because the quality of our guest experience cannot exceed the abilities of our team.  We therefore treat every member of staff extremely well and do our utmost to help them achieve their full potential.

Don’t just take our word for it; click here to hear what our teams say about working for Elegance Hospitality Group.


What's in it for you? 

Discover why working with Elegance Hospitality Group is so rewarding
A truly rewarding career - in every sense.  

Elegance Hospitality Group is one of the most highly respected companies in the Vietnam hospitality industry.  We have an unrivalled reputation for the quality of the services we offer and for the way we look after, develop and reward everyone on our team.  The two things go together – we need to get the very best out of our people to create guest experiences that simply cannot be rivalled.  So if you have a passion for excellence you’ll like it here!

As a privately owned family run company we are not answerable to shareholders who only look at the bottom line.  This gives you greater job security and also means we can afford to treat each other with respect and compassion – like members of our extended family   You’ll be welcomed, supported and made to feel that the company is your “home away from home” - we work hard to have fun, make friends and thrill our guests.

Salaries are competitive and there are a number of bonuses and incentive schemes.  When recruiting we value experience and qualifications but we also employ people who display raw talent, enthusiasm and a willingness to learn.  Career progression opportunities are excellent with exceptional training and development programmes in place to help you swiftly achieve your full potential.  We pride ourselves on our open door policy - you will have access to a manager at any time, even to the Managing Director.  

We will also help you with funding for external professional qualifications. What’s more, your hard work and commitment is regularly recognised with a number of monthly and annual awards.

We actively encourage you to make full use of your language skills to enhance the guest experience and also encourage you to broaden your experience by working at a number of our different properties. We also exceed our corporate social responsibilities and give staff two days paid time each year for charity work.

For all these reasons staff want to stay – our record of staff retention is way above the industry average. If you’d like to hear from members of the team why they find it so rewarding to be part of the Elegance Hospitality Group Family. Click here.


Learn about the unique philosophy at the heart of our success
Discover an extraordinary company with a unique philosophy
Over the decades we have closed older hotels and opened new ones. We now have six boutique hotels in Hanoi’s Old Quarter, one 5-star resort in Hoi An, four sky bars, leading spa chain La Spa (with six branches), Red Bean restaurant chain and three other bespoke restaurants. 
We are proud that over 90% of our staff who joined us in the early 2000s are still with us now and we hope they will continue the journey with us in years to come.


Helping you reach your full potential and achieve your personal ambitions
Whatever your job role at Elegance Hospitality Group you will find we provide the training and development you need to progress in your career.

Bringing out the best in our employees
Our Training and Development Plan is second to none.  For a start, what we say we’re going to do, we do. We don’t make empty promises – we want to fulfill your dreams with you, help you achieve your personal goals, the same way you will help us achieve our business goals. The personalised service you see in our hotels starts with the personalised training we provide to our employees. We won’t just provide you with the basics, we will also offer learning opportunities that can be applied in your personal life and which are internationally recognised beyond our own organisation.  We want to bring out the best in you, which is good for us and good for you, too. Encouraging you to develop new skills and to broaden your expertise helps us to motivate our team, so keeping our service to guests at the highest level.


Help you achieve your potential
We have over 20 internally run training courses that occur nearly every day throughout the year. We also have four dedicated trainers in our HR department in Vietnam.  The courses we run are divided into Foundation Skills for Team Members, Foundation Skills for Managers, Technical Skills and Developmental Skills.

Foundation Skills for Team Members
These courses cover the vital areas of great customer service and allow individuals to feel more confident and comfortable doing their day-to-day jobs. We expect all employees to attend these courses. 

Foundation Skills for Managers
We expect all Managers to attend these courses. The courses are based around looking after your team and getting the best from them as a result. 

Technical Skills
These skills are for particular departments or job roles within the Hotels. These include specialist courses for all Front Office employees and the ‘Practical Training Certificate’ for people who want to improve their training skills, a qualification from an external awarding body that is recognised outside Elegance Hospitality Group. 

Developmental Skills
These courses are aimed at people who want to develop within the business but who are not necessarily ready for their next position - they will help you get where you want to go. 

In addition to these internal training courses you may be able to apply for our college sponsorship - we fund qualifications that can be attained at local colleges. 

Wherever you see your future taking you, the skills and competencies you learn at Elegance Hospitality Group will always serve you well. We look forward to working with you and watching you grow.


We set ourselves very high standards and expect to exceed them.  We therefore employ people who have extraordinary dedication, expertise, and above all else enthusiasm for taking care of our guests.

Interested applicants should fill in a Application Form  and send the completed and signed form together with cover letter, relevant degrees and certificated to the following address:

Human Resources Department
Add: 4th floor, 6 Nha Tho Str., Hoan Kiem Dis., Hanoi, Vietnam
Tel: (+84-24) 3862 2222